Far too many organizations remain content with the most ineffective fundraising strategies characterized by mediocre events, low response rates, and high staff turnover. In this workshop, Jason will demonstrate that there are no secrets when it comes to raising extraordinary gifts, hiring a rock-star fundraiser and evaluating fundraising performance. With the help of three unorthodox planning techniques, Jason will show you how to develop an effective fundraising plan that aligns with your organizations’ mission and vision.
Jason Lewis
As BetterSchools’ fundraising leader, Jason Lewis currently assists classical, Christian school leaders in designing and implementing their strategic plan; hiring, training and coaching fundraising professionals; and evaluating their readiness for and execution of multi-million dollar capital campaigns. As the head of school and chief development o cer at a classical, Christian school, Jason transitioned fundraising e orts from a conventional, arms-length approach to a high-touch, major gi s approach with clearly de ned performance expectations for the school’s advancement o cers. The centerpiece of this strategy—a performance management dashboard—has gained recognition among private school and nonpro t leaders as an e ective tool for evaluating and increasing fundraising performance. In 2008, Jason received his initial certi cation as a Certi ed Fundraising Executive (and was recerti ed in 2015) and in 2011, he was recognized as a member of the Association of Fundraising Professionals’ Master Trainers. As a complement to his undergraduate studies in business, he completed his master of science degree in Nonpro t Management in 2010.